Simon Miles, BDes. Communications Advisor & Instructor | Safety First Consulting Ltd.

This presentation highlights the vital role of graphic design and visual communication in improving workplace safety and culture. Presented by a safety professional who is also a graphics design expert, this practical and real world based session shares how often overlooked, clear and purposeful design can significantly enhance comprehension, influence behavior, and reduce incidents.

The session explores how effective signage, messaging, and media contribute to safety compliance and foster a proactive safety culture. Through interdisciplinary research, real-world case studies, and practical design principles, attendees will gain insights into how intentional design serves as a strategic tool — not just an aesthetic choice.

Biography

Simon Miles is a strategic communications and design professional with a foundation shaped by hands-on experience in both the first responder and construction industries. Bringing practical field knowledge into his marketing and creative work, he understands the realities of safety, risk management, operational efficiency, and high-stakes decision-making. This background informs his ability to translate complex technical, regulatory and safety-driven information into clear, compelling communications.

Simon blends creative thinking with operational insight, helping organizations strengthen their brand while staying grounded in real-world application. His work bridges strategy, design and frontline experience, delivering messaging that is credible, practical, and results-oriented.